https://drive.google.com/file/d/0B7Go5XyQzJkuV0VnWXE3Zmd2M3c/edit?usp=sharing
Copyright
Copy right is a form of legal protection that stops people
from using creative products that other people have created without consent. This
law covers products such music, art and films. If copyrighted material is used
without permission or a licence serious legal action can be taken. This is
called copyright infringement. Copy right does not cover information such as an
idea.
Some exceptions do apply to the copyright law such as a parody,
educational use and reviews. These
exceptions do have a lot of limitations on how much of the copyrighted material
can be used and change depending on what jurisdictions laws are in place.
The USA jurisdiction use a law called fair usage, this
allows a large amount of material to be copyright free for places of education.
The UK equivalent is called fair dealing. Fair dealing is a much stricter and
requires the use of copyright content to be credited to the author.
Ø “Fair use is a doctrine that permits limited use of
copyrighted material without acquiring permission from the rights holders”
Ø “Fair dealing
is limited to the following purposes: research and private study (both must be
non-commercial), criticism, review, and news reporting”
Ø “Copyright
in a literary, dramatic, musical or artistic work lasts for the life of the
author and 70 years from the end of the year in which he/she died.”
Ø “Copyright
in a film expires 70 years after the end of the year in which the death occurs
of the last to survive of the principal director, the authors of the screenplay
and dialogue, and the composer of any music specially created for the film.”
Identifying Ownership
To gain a licence for copyright material the owner must be
found and contacted. One method to find the owner of a piece of copyright
material is to contact a website that it has been found on. Another easy method
is if the material already has the details of who created it included. If ownership
cannot be identified the content cannot be used without copyright infringement.
Gaining permissions
If material has copyright and someone wants use it, that
person must gain a licence to use the material from the owner. This can be done
by asking the owner of the work and agreeing on terms and conditions of how the
work can be used and where. This can be in the form of a written contract or a
verbal agreement between both parties.
Ø “Obtaining
a licence from the owner for your agreed use.”
Copyright Free
Copyright free material is content that has a pre-existing
licence that allows it to be used, although it will more than likely still
include specific and sensible limitations on where and how it may be used.
Copyright Permission (E-mail)
This
is a screenshot I sent to a logo designer named Daniel Dorricott. I asked the
designer if I could use his logo for advertising a game I had made. I made it
clear in the e-mail what I would be using his logo for and that I may have to
slightly edit the image. To maximise the chances of receiving his permission I
made it clear what copyright laws this would be under and that it would be
credited to him as the author of the logo, I also ensured that the E-Mail was
of a professional standard and had no grammatical or spelling errors.
Unfortunately I have yet to revive a response regarding the
use of the logo.
Bibliography
http://en.wikipedia.org/wiki/Fair_dealing
[25/02/2014]
http://www.ipo.gov.uk/types/copy/c-applies.htm
[25/02/2014]
http://en.wikipedia.org/wiki/Fair_use
[25/02/2014]
